DNA Advertising Ltd / News / Wed 14 Nov 2012
Gold Creativity Award for DNA Advertising Ltd
A South Devon creative agency has brought not only its offices to Teignmouth but also a prestigious international award for creative excellence.
DNA Advertising Ltd has taken up residence at Bitton House, Teignmouth following a move from Torquay in September. The company, which currently has 11 employees, provides a comprehensive design and marketing service to businesses in many parts of the UK and even a few further afield.
The move to Teignmouth has been a positive experience, according to DNA’s Managing Director Paul Mabin. He said “We were keen to move to a prominent location that complemented our brand, had better transport links, ample parking, room for expansion and had stunning coastal views. I am confident that all those boxes have been ticked and we are very excited about the future growth of DNA, especially after recent wins and additional new hires”.
The gold award was won by DNA for its recent advertising concept for Ettinger, a London-based designer, manufacturer, e-retailer and Royal Warrant holder of luxury leather goods and accessories.
The 42nd annual Creativity International Awards attracted worldwide entries. Within the Print/packaging: Magazine Advertising category, DNA’s ‘Diamond Jubilee’ advert for Ettinger took gold and was one of only 24 awards given to UK based creative companies from a global total of over a thousand entries in the print division alone.
Being located in South Devon has proved to be a benefit for DNA. Not only is it an attractive place to work, it also offers the chance to provide cutting edge creative solutions at very competitive rates compared to those charged in London. This is just one reason why DNA has been working with companies like Ettinger.
Mr Mabin added: “DNA understands how important it is to talk to our clients about the broader implications of each project brief and to understand how our work will fit into the longer-term goals of their business as a whole. DNA isn’t the only agency to claim to think differently, but our combination of South Devon studio with London quality talent and broad skill-set, together with our aptitude for thinking big and working proactively is a clear differentiator. We like to call it ‘effective creative’”.